Stora Enso Viewpoint: The future of fresh produce packaging
The future of fresh produce packaging is in focus in the latest issue of Stora Enso’s Viewpoint. This seventh Viewpoint edition covers trends in consumer preferences and packaging for the fruits and vegetables category as well as how these are impacting business for brand owners and retailers. The fresh produce category has one of the highest waste levels in grocery retail which makes the role of packaging particularly important to consider. The report highlights three key topics that shape packaging strategies in the fresh produce category: 1. Consumer desires as a route to value growth; 2. Retailers expect more packaging, not less; 3. How packaging innovation can make fresh produce more valuable (News Release Stora Enso, 7 March 2017).
Click here for the news release.
Click here for the report (1.55 MB).
Click here for more information about the NVC E-Course Food Packaging (online).
Click here for more information about the NVC Course Food Packaging.
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