Consumer’s role in recyclability of multi-material packaging

03 September 2018

On 31 August 2018 Henrike Holwerda held a speech entitled ‘Recyclability of multi-material packaging - Improvement by supporting consumer’s value proposition’ as part of her master assignment. From a holistic perspective, the life-cycle can be divided in 2 parts. The first part is focusing on the creation of value, by which the recyclability is determined. The second part is focusing on the recovery of value, during which the afore determined recyclability is exploited. From both perspectives, consumers form a bottleneck in the value chain. Based on the analysis, an advisory report is formulated on the enabling and motivation of consumers to propose their value (Website University of Twente).
Click here for more information about the Master Assignment of Henrike Holwerda.
Click here for more information about the NVC Chair Packaging Design and Management at the University of Twente.
Click here for more information about the NVC Project PUMA: the end of packaging as an environmental issue. You are welcome to join us for the next project meeting on 27 March 2019.

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