NL: Opportunities for online market fruits and vegetables

19 December 2017

The online market for fruits and vegetables is lagging behind compared to the development of other sectors. In 2015 and 2016, the project ‘Fresh <Online> Pack’ has therefore examined the opportunities (and obstacles) for the online market for the fruits and vegetables sector.
They did research on the desires of consumers and checked how selling fresh products online influences matters like packaging, product quality and distribution. The result is a number of conditions (do's and don'ts), that the online fresh chain has to comply with, ranked according to the categories market, supply chain, product, and packaging (News Item Topsector Tuinbouw & Uitgangsmaterialen, 27 November 2017).
Click here for the news item (in Dutch).
Click here for the report (in Dutch, 4.46 MB).
Click here for more information about the Live Online NVC E-course Packaging for E-commerce.
Click here for more information about the Trans-Log-Intermodal exhibition in Kalkar on 20-21 February 2018. The NVC team will answer all your questions on packaging for e-commerce at its stand.
Click here for more information about the NVC innovation project Web Retail Packaging.

This news item is also included in our monthly overview, the NVC Members-only Update. If you have any questions, please contact us:, +31-(0)182-512411.