Packaging and digital to boost growth in global print market

20 January 2016

According to a new report by Smithers Pira, global printing output was projected to reach $870 billion in 2015. In constant value terms the global market is up from the 2010 value of $806 billion to $824 billion, but the total print volume has fallen. Overall, Smithers Pira forecasts annual growth of 2% per year to 2020.
Digital print is faring rather better than the long-established analogue alternatives and is forecast to increase in market share by 2020 as new applications, particularly in packaging, grow. It is the higher value that is attractive to print service providers and to equipment and consumable manufacturers (News Item Smithers Pira, 14 January 2016).
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