Younger Americans not as ‘green’ as older generations

18 November 2014

According to a recent survey conducted online among over 2,000 U.S. adults by Harris Poll on behalf of the Institute of Scrap Recycling Industries (ISRI), younger American adults ages 18-34 are significantly less likely to say they always recycle (33% vs. 48% of those ages 35+). In addition, younger Americans ages 18-34 are less likely to say that recycling is the socially responsible thing to do (61% vs. 53% of those ages 65+).
According to the poll, Americans would like to see more readily available options to recycle. The vast majority (90%) of Americans think that recycling collection sites need to be more readily accessible to consumers (News Release ISRI, 13 November 2014).
Click here for the news release.

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