Report: Increasing global momentum to implement plain packaging for tobacco products

22 October 2014

There is increasing global momentum to implement plain packaging for tobacco products, says a report released by the Canadian Cancer Society. Plain packaging means tobacco company colours, logo and design elements on the brand part of the package are not allowed. Health warnings would still appear on plain packages.
Statistical data from Australia shows that smoking prevalence has decreased significantly since plain packaging was introduced in December 2012 requiring tobacco brands to be packaged in the same olive brown colour. Ireland, New Zealand, the United Kingdom and France are all in the process of requiring plain packaging (Press Release Canadian Cancer Society, 13 October 2014).
Click here for the press release.
Click here for the report (1.11 MB).

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