Great Generations Debate on Packaging in 2028: “Make sure you are part of the future!”

29 November 2013

On November 28th the Great Generations Debate on Packaging in 2028 took place in the context of the 60th anniversary of the NVC. At NVC member company Milgro 90 participants, from 3 generations, joined the Debate: The Young Talents (age 18-25), The Backbones (age 26-49) and The Eminences Grises (age 50+). Firstly, each generation developed a vision on packaging in 2028. Subsequently the plenary Debate took place, resulting in a wealth of unique, surprising and inspiring insights which will be analysed by NVC in the coming weeks. All participants and all other NVC members will receive the resulting bilingual (English and Dutch) Debate Report in January 2014 (Press Release NVC, 28 November 2013).
Click here for the press release.

This news item is also included in our monthly overview, the NVC Members-only Update. If you have any questions, please contact us:, +31-(0)182-512411.