Packaging as ‘driver’ for e-commerce: the 1st International Conference on Web Retail Packaging

Web Retail Packaging (WRP) is the packaging of products ordered online or in a shop and delivered directly to the consumer at home or through a pick-up point. WRP is an essential factor in the further responsible and rapid growth of e-commerce, especially with regard to physical products.

On Tuesday November 28, 2017 the 1st International Conference on Web Retail Packaging will take place from 2 to 5 pm at the Juliana Conference Auditorium of the Royal Jaarbeurs venue.

The WRP2017 conference connects retailers, FMCG producers, providers of logistics services and packaging as well as business education, training and research institutes. WRP2017 will address the critical areas for success and provides a unique platform to exchange insights on all aspects of the Web Retail Packaging developments worldwide. The programme consists of thought-provoking plenary lectures as well as highly interactive panel debate.


1.30 PM Welcome
2.00 PM An inconvenient truth? Sharing results of the NVC E-Commerce Home Delivery Packaging Survey 2017
Michael Nieuwesteeg, NVC Netherlands Packaging Centre
2.30 PM Unpacking the global potential of SME-retailers via the Alibaba platforms
Jennifer Wang, Alibaba Group Europe
3.00 PM Defining the right packaging strategy as retailer in a multichannel environment
Allan Dickner, IKEA of Sweden AB IKEA
3.30 PM Towards zero environmental footprint and beyond in e-commerce packaging
Laurens Tuinhout and Mike Zuurbier, PostNL Pakketten
4.00 PM Artificial Intelligence will change robotics in logistics and e-commerce
Herbert ten Have, Fizyr B.V.
4.30 PM From Pokémon to Huggy Bear: individualised packaging for e-commerce
Bas van Steenoven, Neopost Technologies BV
5.00 PM Plenary debate with the speakers and public with concluding remarks
5.30 PM Concluding drinks, end of conference

Click here for your free registration via the Logistica website.

More information
Contact the NVC association office for more information.