Annual Meeting 2020 of the NVC International working group Web Retail Packaging

The NVC international working group Web Retail Packaging will hold its seventh annual meeting on Friday 18 September 2020 Live Online. The working group includes leading retailers, manufacturers and suppliers of packaging technology that together contribute to the sustainable future of e-commerce worldwide. Participation in the working group is for NVC-members or by invitation. Contact the NVC association office if you wish to join.


11:00 Welcome and introduction
Action points resulting from the 6th annual IWG meeting (19 September 2019)
Annual Review 2019-2020 (actions points, business literature and reports, industry insight)

11:30 Defining the unboxing experience of Web Retail Packaging
Emma Horsthuis, bachelor student University of Twente

12:15-12:30 BREAK

12:30 Defining the right packaging strategy as a brandowner in a competitive global market
Henkel AG & Co. KGaA

1315-1330 BREAK

13:30 Update position paper Web Retail Packaging
Michaël Nieuwesteeg, NVC

14:30 Summary and conclusion of the 7th annual IWG meeting

14:45-15:00 BREAK

15:00-16:00 NVC Live Online Café on e-commerce packaging
Optional, with free separate registration link to join



The basis for the workgroup's activities is the NVC Position Paper Packaging as a success factor for the sustained future of e-commerce. The Position Paper can be downloaded here for free.

The insights of the working group also contribute to the Live Online Learning NVC E-Course Packaging for E-commerce. Live Online Learning means: worldwide access, no travel costs and outstanding learning outcomes thanks to live teachers in the interactive online NVC classroom. Click here for information about the NVC E-Course Packaging for E-commerce.

The working group is part of the NVC innovation project Web Retail Packaging where NVC analyses and where necessary, actually influences the global e-commerce developments. Click here for more background information about the NVC innovation project Web Retail Packaging.