Coding of packaging and packaged products for effective tracking after the POS transaction
Interactive workshop NVC-GS1 Thinktank Coding and Identification of Packaging
Thursday 29 June 2023
12 PM - 5 PM CEST
Live Hybrid from the Best Western Plus Hotel (Gouda)
The responsible collection and further processing of emptied packs and end-of-life products is becoming increasingly important. Current supply chains tend to focus on the moment of sale to the end user: the 'Point-of-Sale (POS) transaction'. In the future, retailers, suppliers and 'recyclers' will also need to understand what is going on after the POS transaction. Not only will legislators enforce this, but consumers are also demanding transparency.
The NVC-GS1 Thinktank Coding and Identification of Packaging is working on setting up the coding and identification methods that will allow products and their packs to be tracked throughout their lifecycle even after the POS moment. Source of inspiration is the PUMA MANIFESTO, through which the packaging community is working towards the end of packaging as an environmental issue.
12:00 PM - 01:00 PM
WALK-IN WITH INFORMAL LUNCH
Prior to the meeting, please free download and read through the PUMA MANIFESTO.
01:00 PM - 01:30 PM
THE FUTURE OF CODING AND IDENTIFICATION OF PACKAGING AND PACKAGED PRODUCTS: BASIC PRINCIPLES AND UPCOMING LEGISLATION
by Jan Merckx (GS1) and Helen Crowe (NVC) based on the keynote lecture at the PUMA World Conference on 3 May 2023
01:30 PM - 02:00 PM
EMPTY PACK RECOGNITION TECHNIQUES: CURVCODE AND HOLYGRAIL COMPARED
by Jan 't Hart (HolyGrail) and Han Meiberg (CurvCode)
02:00 PM - 02:30 PM
INDUSTRIAL-SCALE CHARACTERISATION AND CODING OF PACKAGING MATERIALS: A FIRST OVERVIEW
by Serra Anker and Michael Nieuwesteeg (NVC)
02:30 PM - 03:00 PM BREAK
03:00 PM - 05:00 PM
JOINT INTERACTIVE WORKSHOP: CODING AND IDENTIFYING BATTERIES AND THEIR PACKAGING IN THE FUTURE
①The current situation using a real practical example (see photos)
②The future situation, including traceability after the POS transaction for Collect-Control and Backend processing
③Mapping of possibilities, impossibilities and solution directions for existing problems
05:00 PM CLOSING WITH INFORMAL AFTER-PARTY
Participation is for NVC member companies or on invitation. Contact the NVC association office at email@example.com phone +31-(0)182-512411.
 For those attending physically at the venue