Master Thesis: SRP ranking tool for on shelf performance
As part of his master assignment Olav Peuscher held a speech entitled: The SRP ranking tool: the development of a software application that supports the evaluation of SRP, regarding its on shelf performance.
His graduation assignment was part of a research project focused on the development of an evaluation method and a virtual reality (VR) environment to support the evaluation of SRP as part of the SRP development process. Within this research, the SRP ranking tool was developed and evaluated, considering the workflow of the world leading developer and manufacturer of SRP as a case study. Olav Peuscher is the 67th graduate of the NVC Chair (Website University of Twente, April 2015).
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